Firework is the world's leading video commerce and engagement platform built for brands. Leveraging interactive short video, digital showroom, and game-changing one-to-one live shopping solutions, Firework empowers the world's most dynamic and exciting grocers, retailers, consumer brands, and publishers to build engaging video experiences on their owned and operated digital properties and across channels at a global scale. Firework enables organizations to bring new levels of authenticity and connection to online video experiences, speaking to digital natives in the language they understand fully—and taking control of their own customer data. The company employs over 300 professionals across 38 countries and has raised over $235 million in capital to date.