Doppio 5: NRF Recap

Tim Denman
February 8, 2024

The video highlights key insights from the NRF Annual Big Show, emphasizing the integration of AI and personalized offers in retail. Here are the main points:

  • NRF Annual Big Show attracted over 40,000 people, showcasing over 1,000 vendor booths and hundreds of speakers, making it a must-attend event for industry professionals.
  • Electronic Shelf Labels (ESLs) have evolved from a technology solution in search of a problem to a vital part of the in-store experience.
  • Personalized offers bridge the gap between physical and digital shopping, allowing grocers to reallocate costly labor to customer service tasks and improve the shopper experience, resulting in an impressive ROI of just a year or two.
  • Mobile devices owned by customers and supplied by grocery stores can replicate self-checkout functionality, potentially changing the future of shopping.
  • The Innovation Zone featured innovations around autonomous store computer vision, AI, and much more.
  • AI adoption is predicted to drive $113 billion in value by this year, with a 4X increase in spending on AI capabilities expected.
  • AI technology is being integrated into various aspects of retail, including augmented reality, machine learning, facial recognition, and robotics.

Check out the monthly recap below, and please contact Tim at with your feedback. I would love to hear from you.