Incisiv's annual Digital Maturity Benchmark assesses top grocery retailers' digital channel capabilities. The benchmark is composed of the top grocery retailers across 4 different industry sub-segments. This is a summary of the key findings of 2021.
In the ever-evolving landscape of the omnichannel world, grocers are recognizing the importance of investing in profitable technologies to effectively engage with the new age shoppers and provide personalized convenience. Among these innovative solutions, the smart cart emerges as a valuable tool. This article highlights five startups that are making significant strides in this journey, revolutionizing the way grocers interact with their customers.