Retail media networks revolutionize brand-consumer engagement, offering precise ad placement for strategic influence. Brands gain visibility, data insights, and ROI optimization, while retailers monetize media, leverage data, and establish partnerships. This dynamic interaction reshapes consumer experiences and drives revenue growth.
Smart carts equipped with artificial intelligence and computer vision technology are revolutionizing the in-store shopping experience, providing a click-a-button alternative experience for digitally savvy shoppers accustomed to the convenience of online shopping.
With more than 70 presentations, 200 speakers, and 250 vendor booths, planning your trip to GroceryShop 2022 can be a daunting affair. But fear not, Grocery Doppio has scoured the agenda for these 10 can’t-miss events.
With grocers working hard to keep up with the challenges, here are some of the top 7 trends that will shape the future of the grocery industry in 2022.