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Collection
Media Monetization
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Executive Perspective
Shopic's AI-Embedded Smart Cart Solution: Enhancing the In-Store Customer Experience
Shopic’s CEO, Raz Golan, Unveils Innovative Smart Cart Solution: Transforming Shopping Experiences with AI Integration. Discover how Shopic’s “Shop-E” clip-on device turns carts into smart companions, elevating in-store experiences to an e-commerce level. Read more in our exclusive interview with Grocery Doppio.
Neha Ghai
August 28, 2023
Research Report
State of Digital Grocery: The Media Monetization Opportunity
Grocery Doppio conducted research to understand how US grocers and their CPG partners view the current opportunity and challenges in monetizing retail media. The analysis was conducted from July 2022 - August 2022.
Incisiv Research
September 20, 2022
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Article
6 Advantages of Retail Media Networks: Unveiling New Opportunities for Brands and Retailers
Retail media networks revolutionize brand-consumer engagement, offering precise ad placement for strategic influence. Brands gain visibility, data insights, and ROI optimization, while retailers monetize media, leverage data, and establish partnerships. This dynamic interaction reshapes consumer experiences and drives revenue growth.
Neha Ghai
August 16, 2023
Article
BJ’s Wholesale Club Announces its Retail Media Program
The Eastern United States' leading membership warehouse club operator, BJ's Wholesale Club, has announced the introduction of its retail media program, BJ's Media Edge™.
Ria Bhatia
December 1, 2022
Article
Is Media Monetization the Key to Replacing Lost Margin?
While digital commerce allows grocers to provide next-level service and convenience, its razor-thin margins have many grocers looking for ways to increase profitability. One way savvy, forward-thinking grocers are beefing up the bottom line is through retail media monetization.
Tim Denman
October 13, 2022
